There is a stark difference between retouching and manipulating. When an editor tries to retouch a photo he is only improving the visual element in the image. He does not manipulate any other areas or make a complete change from the original.
A super model may look gorgeous on the magazine cover. But in reality is the appearance in contrast? The new rule for the ever-engaging print media is not to change the shapes or the body or the face. A few elements can be cleaned or brushed upon with basic retouching. But a complete transformation is a complete no. This no nonsense attitude works well even with the image editors. They know their limits. This is heartening news as retouching of models photos for fashion mugs, advertising and glamour photography has become stricter. Content wise the retouching is limited to simple techniques of airbrushing and use of simple layer blends. It basically uplifts and enhances the visuals. Digital cameras have simplified the retouch process. And it is also true that most editors get requests for retouching than any plastic surgeons.
These days the requests for personal photo retouch services are more in demand. As people show off their tanned skin during holidays they like to flaunt their pictures in social websites. And the users are turning to professionals for the retouch job. Let’s face it about 65% of the photos shot are those of people who have some skin imperfections that need to be corrected. These range from wrinkles, pimples, freckles, and uneven tan and facial blemish. Retouching is not dangerous, as it does not alter any shape or size. Such a modification is referred manipulation. It is also done for certain photos where there is damage done or if the photos are old and need to be restored. When it comes to retouch a photo the parameters are different. A photo that is retouched can appear on a dating website. It is harmless as when the two people meet on the basis of their picture profiles they are not shocked at the change. They have not deceived each other. This is one of the main reasons why retouching is far more acceptable than manipulation. The art of retouching only enhances the visual elements. And that is perfectly acceptable to everyone.
Why manipulation cannot score over retouching is that when the body shape or face shape is modified then there is a danger. It can be tantamount to cheating. Image editors also prefer to do the work within limits. There is no creativity when a straight manipulation is done. In fact subtle retouching is better as it improves the quality of the final image. Most people prefer to appear better than they actually are and there is no harm with that. Now that digital retouching jobs are common it is best to avail of these services. The skills of the talented editors are better than doing it yourself. Simple retouching may mean just changing the background color. A minor difference is all it takes to bring the picture alive. There are techniques like dodge and burn that add to the retouch content. This way fixing is easier. There is no guilt involved and there is creative satisfaction. And it also makes the client smile.